Alibaba debuts AliExpress Connect, a service to pair influencers with brands and merchants, hoping to attract 100,000+ creators this year with a focus on Europe (Zheping Huang/Bloomberg)

Zheping Huang / Bloomberg:
Alibaba debuts AliExpress Connect, a service to pair influencers with brands and merchants, hoping to attract 100,000+ creators this year with a focus on Europe  —  - AliExpress Connect links social media darlings with merchants  — Model replicates China success of Taobao's live-streaming app

from Techmeme https://ift.tt/3clsk9h