Microsoft rebrands Bing Ads as Microsoft Advertising, says it will introduce more advertising products with built-in AI over the next year (Ginny Marvin/Search Engine Land)

Ginny Marvin / Search Engine Land:
Microsoft rebrands Bing Ads as Microsoft Advertising, says it will introduce more advertising products with built-in AI over the next year  —  The new name reflects a broader focus on ad inventory, data and targeting capabilities.  —  First there was Microsoft adCenter.  Then there was Bing Ads.

from Techmeme http://bit.ly/2VxWy4l