YouTube faces legal and ethical minefield from unmarked "kidfluencer" sponsored marketing, which targets kids under 13, who are barred from creating accounts (Mark Bergen/Bloomberg)

Mark Bergen / Bloomberg:
YouTube faces legal and ethical minefield from unmarked “kidfluencer” sponsored marketing, which targets kids under 13, who are barred from creating accounts  —  On Feb. 13, JoJo Siwa posted a YouTube video from a Target store, detailing her plan to buy “every single item of JoJo merch” inside.

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