Rotten Tomatoes will now showcase a much more diverse range of voices

Review aggregation on Rotten Tomatoes is a nifty idea and an imperfect science. The proprietors of the site now think they can do better by bringing in a broader range of voices.

Here's how the "Tomatometer" aggregation works, for those who might not know (via Rotten Tomatoes): "The Tomatometer score represents the percentage of professional critic reviews that are positive for a given film or television show. A Tomatometer score is calculated for a movie or TV show after it receives at least five reviews."

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When 60 percent or more of the reviews for a given movie are positive, that movie is marked as "Fresh" (complete with a cute little tomato icon). However, when reviews predominantly skew in a more negative direction, the movie is labeled as "Rotten" (and it gets a green "splat" icon). Read more...

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